Concrete is the second-most-used substance in the world, surpassed only by water; and cement is the backbone of concrete, their decarbonisation is the solid sustainable pathway towards a green built environment.
Decarbonisation of the cement is a golden opportunity to any economy – not only as a green tool for further sustainable development, but also as a strategic catalyst towards circularity that will also facilitate methane reduction through using wastes from landfill in addition to other economic value.
A global overview about cement and construction evolution towards Net Zero will be presented at the upcoming Cementitious Materials Congress, on April 18-19 in Casablanca, Morocco by Amr Nader, CEO of one of the most internationally recognized advisory teams, A³&Co.®.
Eng. Amr Nader, CEO A³&Co.®: “We believe that built environment though its 35% contribution to global GHG emissions, if decarbonised in the best technical method with strategic alignment to the economic context of countries, can be an opportunity and driver of sustainable economic growth.”
Beatrice Ene, Managing Director Industry Link: We are very happy to bring relevant information to our attendees, and the wonderful feedback we have had about the respected Eng. Amr Nader has been instrumental in our collaboration. Quality attracts quality – a mark that will forever be attached to an industry link event.
With a rich background, Eng. Amr Nader, the CEO of A³&Co.®, brings over 20 years of experience in the BuiltEnvironment and cement industry across 50+ countries within ME, Africa, Europe and North America. With a background in Chemical Engineering and a PG degree in Digital Business from MIT and Columbia Business School,Mr. Nader has held executive positions at renowned companies like Lafarge, Orascom, ASEC, and Yanbu Cement Co.Amr’s expertise has made him a sought-after keynote speaker in the cement industry. As a thought leader, he has led A³&Co. ® projects worldwide, driving cement industry’s decarbonization efforts, reducing carbon while reducing costs, and promoting the adoption of clean technology and circular economy principles. Amr also pioneered the Digital Maturity Model for the Cement Industry globally, and his contributions extend to various areas of businesstransformation, performance optimization, risk management, strategy execution, and project development and
evaluation. With a focus on innovation, he continues to contribute significantly to the industry’s growth anddevelopment.
More details can be obtained at contact@industrylink.eu.
About A³&Co – Bringing the future cement plant into reality
At A³&Co.®, their vision encompasses the transformation of the cement industry by unlocking its full investment potential through results-based solutions. They are focused on Operational Excellence, Digital Maturity, and Sustainability, delivering high-impact solutions tailored to meet the specific needs of today and tomorrow’s cement industry. Their internationally recognized advisory team boasts experience across 150+ cement plants in over 50 countries, equipped to deliver value at every step of every project, ensuring maximum returns. A³&Co.® offers comprehensive services, including:
Business Consulting & Project Management: They design green field and brownfield projects that drive business growth and create a competitive advantage for a green future.
Operational Excellence: By optimizing manufacturing processes, A³&Co.® streamlines operations and maximizes efficiencies in cement assets, paving the way for increased profitability and future success.
Digital Maturity: They integrate technology investments into a comprehensive digital maturity roadmap that aligns with present and future expectations, harnessing the power of digital transformation for a competitive edge.
Competency Development: Focusing on building, enabling, and coaching human capabilities, A³&Co.® ensures a workforce that is equipped with the skills and knowledge to deliver results effectively. They prioritize engagement and competency development for long-term success.
Sustainability: A³&Co.® develops customized solutions that contribute to a more sustainable future, aligning with business goals, ESG demands, and a net-zero future. Their approach promotes environmental stewardship and long-term sustainability.
A³&Co.® is committed to turning the vision of a Future Cement Plant into a Reality. Through collaborative partnerships, they aim to revolutionize the industry, drive innovation, and create a sustainable Green Built Environment future.
